Posts Tagged ‘Social Media’

LuxuryLab Daily Digest

Posted by Lauren Proctor on October 7, 2009

Magazine Publishers Plan Digital Store (Financial Times)
Time Inc is leading an industry-wide joint venture to create a digital store for magazines as a way for publishers to avoid surrendering their digital future to the likes of Amazon.com or Apple.

Neiman Marcus Gifts Go Luxury Lite (The Globe and Mail)
Neiman Marcus, whose holiday gift catalogue is a hallmark of opulence, unveiled a “lite” version for 2009 Tuesday, offering an Icon sports plane for a mere $250,000 (U.S.), a $105,000 Jaguar car and a $25,000 cupcake-shaped car.

Inconspicuous Consumption (The New Yorker)
For all the uncertainty about the current state of the economy, everyone is sure of one thing: this recession has permanently remade American consumers, turning them from spendthrifts into tightwads.

McQueen: Leaping Lizards (New York Times)
On my way out of the extraordinary Alexander McQueen show tonight at the Bercy sports complex—streamed live onto the Internet by SHOWstudio.com—I stopped in the control room to ask Nick Knight, the director, how he thought things had gone.

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LuxuryLab Daily Digest

Posted by Lauren Proctor on October 2, 2009

Valentino Owners Say Company Will Survive Recession (New York Times)
The finances of the Valentino fashion house will withstand the economic crisis, according to a partner in Permira, the private equity fund that owns the group.

The Future of Social Shopping (eMarketer)
Paul Dunay is global managing director of services and social marketing at Avaya and author of “Facebook Marketing for Dummies.” He talks to eMarketer about the future of social commerce as it shapes up on brand Websites, Facebook and Twitter.

Luxury Brands Must Brush Up Service to Succeed (Fashion Mag)
Creating a craving for that designer handbag or that trendy watch isn’t enough to get customers to whip out their credit cards, but treating them well certainly can, an expert on luxury brands says.

Lexus, BMW, Porsche September U.S. Sales Rise From Weak 2008 (Bloomberg)
Toyota Motor Corp.’s Lexus, Bayerische Motoren Werke AG’s BMW and Porsche SE posted increases in September U.S. sales as the makers of luxury autos benefited from weak year-earlier comparisons.

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The Future of Social Shopping

Posted by Lauren Proctor on October 2, 2009

Paul Dunay is global managing director of services and social marketing at Avaya and author of “Facebook Marketing for Dummies.” He talks to eMarketer about the future of social commerce as it shapes up on brand Websites, Facebook and Twitter. (eMarketer)

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LuxuryLab Daily Digest

Posted by Lauren Proctor on September 29, 2009

Asian Luxury Market Could Grow Between 5% and 7% Over Next 12 Months (Channel News Asia)
Asian consumers are still prepared to dip into their branded wallets to splurge on luxury products despite the global recession.

Cuts Meet a Culture of Spending at Condé Nast (New York Times)
At Condé Nast, it is consultants versus car service.

Everyone’s Doing It: Brands Take on Social Media (Women’s Wear Daily)
For fashion companies, 2009 is turning out to be the year of social media.

Luxury Car Market May Never Look the Same (MSNBC)
The Great Recession may have forever altered demand for high-end brands.

Will Hermès Acquire Asprey? (Fashion Week Daily)
Change continues to brew at Hermès as the company capitalizes on its phenomenal performance during the current recession by continuing to develop an aggressive growth plan.

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Halogen Paves The Way for Ivanka to be Queen of Brand Tweet

Posted by Lauren Proctor on September 24, 2009

Ivanka Trump’s followers have doubled since the Digital IQ Index mentioned Trump Hotels (tweeting as @ivankatrump) as a “luxe expemplar.” (Halogen Network)

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LuxuryLab Daily Digest

Posted by Lauren Proctor on September 22, 2009

UK Designers Say Mass Retail Complements Business (Reuters)
London fashion designers say mass retailers do not necessarily undermine their business and can actually be of help, but acknowledge that they have awakened a desire among shoppers for frequent refreshing of stock.

Once Slave to Luxury, Japan Catches Thrift Bug (New York Times)
Not long ago, many Japanese bought so many $100 melons and $1,000 handbags that this was the only country in the world where luxury products were considered mass market.

New Wine Brand Targets The Social Sipper (Halogen Network)
Kobrand Imports, a premium wine company and Halogen Network client, has created an innovative wine brand that embraces the age of consumer engagement.

Hottest Luxury Stock: Coach Tops Poll (TheStreet.com)
A luxury recovery may be lagging the rest of the retail sector, but investors still think Coach(COH Quote) is a winner.

Over 20 Years, Lexus Has Steered Perception of Luxury in New Direction (The Dallas Morning News)
Lexus redefined what luxury is, said James Bell, executive market analyst at Kelley Blue Book.

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New Wine Brand Targets The Social Sipper

Posted by Lauren Proctor on September 22, 2009

Kobrand Imports, a premium wine company and Halogen Network client, has created an innovative wine brand that embraces the age of consumer engagement. (Halogen Network)

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LuxuryLab Daily Digest

Posted by Lauren Proctor on September 21, 2009

As the Race Slows Down, Audi Hits the Gas (Business Week)
The German carmaker is pouring money into marketing to expand its share of the luxury market and push diesel models in the U.S.

‘Social’ Phones to Reveal All about Your Caller (Financial Times)
Forget caller ID. A coming wave of “social” mobile phones is likely to tell you everything you ever wanted to know and more about the person calling you.

How Real Is the Rally in Real Estate Bonds? (Business Week)
Companies are jumping back into mortgage securities, but they may regret their moves.

Geneva’s 14 Most Prestigious Watchmakers (Robb Report)
Walking along Geneva’s lakefront at night, you might think the canon of Geneva watch brands are represented in the lighted signs atop the buildings along the shore.

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‘Social’ Phones to Reveal All about Your Caller

Posted by Lauren Proctor on September 21, 2009

Forget caller ID. A coming wave of “social” mobile phones is likely to tell you everything you ever wanted to know and more about the person calling you. (Financial Times)

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LuxuryLab Daily Digest

Posted by Lauren Proctor on September 18, 2009

Burberry Looks To Win Over Friends Online (Financial Times)
Burberry, the fashion brand that has gone from classic to cutting edge, is to launch its own social networking site next month.

Net Wealth Rose in 2nd QuarterNet Wealth Rose in 2nd Quarter (Associated Press)
Americans’ wealth rose this spring for the first time in nearly two years, with stocks and home values gaining as the recession faded.

EBay Calls On EU to Change Luxury Brand Rules (Forbes)
EBay Inc. called Thursday on the European Union to change antitrust rules that allow luxury manufacturers to choose who can sell their branded goods online.

Despite Their Prices, Gourmet Tea Sales Thrive as Global Economy Sags (New York Times)
The global economic crisis may have damped the appetite for high-end goods, but one small daily luxury — gourmet tea — has been posting surprisingly strong sales, prompting some tea brands to consider expanding around the world.

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